034 | From the right Bars to the right Wholesalers, Bottom-up | with Gaetano Chiavetta from Everleaf Drinks (London, UK)
Summary
In Episode 034, I spoke to Gaetano Chiavetta. He heads UK & Italy On-trade at Everleaf Drinks | B Corp. He has previously worked for Global Brands and brings Bar Manager and Bartender experience from several On-trade venues in London. I hope you will enjoy our chat. Time Stamps (2:26); Building Demand (7:46); Targeting Via Wholesalers (17:17); Building Systems For Connection (26:28); Value of The Cocktail Menu (29:58); Do The Homework (39:10); Growing Beyond Your Home Market (42:12); Contact Gaetano About The Host: Chris Maffeo About The Guest: Gaetano ChiavettaThe MAFFEO DRINKS Podcast is a leading drinks business podcast, listened to in 120 countries worldwide with 125+ episodes. Honest conversations about how the industry actually works, from the bar and what it means for the boardroom.
This Episode is hosted by Chris Maffeo and brought to you by MAFFEO DRINKS.
This Episode is hosted by Chris Maffeo and brought to you by MAFFEO DRINKS.
In Episode 034, I spoke to Gaetano Chiavetta. He heads UK & Italy On-trade at Everleaf Drinks | B Corp. He has previously worked for Global Brands and brings Bar Manager and Bartender experience from several On-trade venues in London. I hope you will enjoy our chat.
Time Stamps
(2:26); Building Demand
(7:46); Targeting Via Wholesalers
(17:17); Building Systems For Connection
(26:28); Value of The Cocktail Menu
(29:58); Do The Homework
(39:10); Growing Beyond Your Home Market
(42:12); Contact Gaetano
About The Host: Chris Maffeo
About The Guest: Gaetano Chiavetta
Wanna know what the conversation above means for your team? It's in the paid section.
For €100 a year you get access to Maffeo Confidential (Private Podcast) and get this analysis and access to the full archive of 125 episodes, each one translated from industry conversation into the commercial decisions underneath it. Find out more at maffeodrinks.com
Creators and Guests
Host
Chris Maffeo
Building Bottom-Up Strategies WITH Drinks Leaders Managing Top-Down Expectations | MAFFEO DRINKS Founder & Podcast Host
