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In episode 041, I had the pleasure of chatting with Arturo Isola, Co-Founder of Amazzoni Gin. An architect and designer by training, he entered the Drinks Industry co-creating the first Brazilian Gin on his journey to craft the perfect Negroni. I hope you will enjoy this inspiring Founder’s story.
Timestamps
0:00 Introduction
2:16 The First Brazilian Gin
8:48 Brand or Liquid Led Business?
13:14 Conceiving The Business Idea
20:06 Breaking into the On-Trade
23:02 Starting Without Investors
27:45 Entrepreneurs and Consistency
32:21 Should You Adapt to the Market?
37:00 Committing to The Dream
41:34 Contact Info & Ending
About the Host: Chris Maffeo
About the Guest: Arturo Isola
Chris Maffeo hosted this episode, brought to you by MAFFEO DRINKS.
MAFFEO DRINKS is a leading drinks business podcast, listened to in 120 countries with 130+ episodes. How the industry actually works, from the bar to the boardroom.
Wanna know what the conversation above means for your team? It's in the paid section.
MAFFEO DRINKS is a leading drinks business podcast, listened to in 120 countries with 130+ episodes. How the industry actually works, from the bar to the boardroom.
Wanna know what the conversation above means for your team? It's in the paid section.
You get access to Maffeo Confidential (Private Podcast), this analysis, and the full catalog of 130+ episodes, each one translating industry conversation into the commercial decisions underneath it. Find out more at maffeodrinks.com or on Substack.
